21st Century Village
Wild Swans - Islington
Scandinavian Fashion Boutique, Danish, Swedish and European designers - clothes, shoes, handbags, jewellery and accessories, Islington, London N1 2BA, UK

Wild Swans - Islington - Scandinavian Fashion Boutique, Islington, London N1 2BA

Wild Swans - Islington

Wild Swans - Islington

54 Cross Street
London N1 2BA

Scandinavian Fashion, Wild Swans, Buy Online

' Wild Swans has one of the best selections of Scandinavian Fashion in London ' - 'The Times Magazine'.  


Following the success of Wild Swans, Devonshire road, Chiswick – Danish owner, Caroline van Luthje, opened the sister shop in Cross Street, Islington. Both locations have the ‘London Village’ feel – a delightful mix of cutting edge designer boutiques, niche bespoke products and services, fine cafes and restaurants with a relaxed ‘hidden away,’ timeless quality. 

The Islington shop has a bright, soothing ambience that reflects contemporary Scandinavian style and sensibility - attracting attention from discerning shoppers and fashion media.

The name comes from the fairytale by Hans Christian Andersen's "The Wild Swans" and perfectly describes the range of Designers as well as the customers "Beautiful, gracious birds with a bit of an edge."

Caroline mixes up and coming designers with the more established ones and is constantly adding new designers that are not represented in the UK and are exclusive to Wild Swans.

The labels include By Malene Birger, the award winning Danish Designer, Day Birger et Mikkelsen. The feminine Malou Sander "Muus", funky Rutzou, cool Rabens Saloner, Hanne Bloch, Classy Naja Lauf, Swedish Zetterberg and American Vintage.

Wild Swans also has a great range of shoes and boots from Bili Bi's funky boots, Penelope Chilvers' classic riding boots and evening shoes from Jamie Mascaro.

Cool homeware by My Hideaway and Tine K.

In Jewellery you will find beautiful contemporary pieces from Norway by Bjorg and Swedish Promise, all with very different styles to suit any occasion and budget. 

Opening hours
Mon - Fri 10.00 - 18.00; Sat 10.00 - 18.00; Sun 12.00 - 17.00

Scandinavian Fashion Boutique, Wild Swans, Islington, London N1 2BA
scandinavian fashion boutique
Scandinavian Fashion Shop, Wild Swans, Islington, London N1 2BA
Wild Swans, Islington
Danish Fashion, Wild Swans, Islington, London N1 2BA, UK

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